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Dan Pfeiffer
Dan Pfeiffer

Co-host of Pod Save America; Former Obama Senior Advisor

Strategy Memos

The Case For (and Against) Running on Flock Cameras
LockSimple

Aug 31, 2026

•

4 min read

The Case For (and Against) Running on Flock Cameras

A rising issue with a great bad guy and one big problem: it's not about prices.

Dan Pfeiffer
Dan Pfeiffer

Message Guidance

How to Talk About the Tariffs
LockSimple

Aug 26, 2026

•

3 min read

How to Talk About the Tariffs

Trump keeps handing Democrats an unpopular, self-inflicted issue. Here's how to make the most of it.

Dan Pfeiffer
Dan Pfeiffer

Strategy Memos

Where the Data Center Fight Goes From Here
LockSimple

Aug 24, 2026

•

5 min read

Where the Data Center Fight Goes From Here

Every Democrat is talking about data centers now. Here's what's working, what's not, and how to keep the pressure on.

Dan Pfeiffer
Dan Pfeiffer

Strategy Memos

+1

Winning on Prices in 2026
LockSimple

Aug 17, 2026

•

4 min read

Winning on Prices in 2026

Voters are handing us the biggest issue in politics on a silver platter. Here's how to talk about it

Dan Pfeiffer
Dan Pfeiffer
Running Against Big Tech and the Politics of AI
LockSimple

Aug 10, 2026

•

5 min read

Running Against Big Tech and the Politics of AI

Voters are scared, they've already picked the villain, and neither party owns this yet.

Dan Pfeiffer
Dan Pfeiffer
Does Policy Matter? Yes — Just Not How You Think
LockSimple

Aug 3, 2026

•

4 min read

Does Policy Matter? Yes — Just Not How You Think

The policies that win do more than solve a problem, they tell a story

Dan Pfeiffer
Dan Pfeiffer

Message Guidance

How to Talk About the Republican Budget Bill
LockSimple

Jul 29, 2026

•

3 min read

How to Talk About the Republican Budget Bill

Republicans chose billionaires over working families. Here's how to make them pay for it.

Dan Pfeiffer
Dan Pfeiffer

Strategy Memos

Less than 100 Days Out: The Lay of the Land
LockSimple

Jul 27, 2026

•

4 min read

Less than 100 Days Out: The Lay of the Land

A look at the political landscape and the work left to do to actually win

Dan Pfeiffer
Dan Pfeiffer

Polling Analysis

The Latino Vote in 2026: Five Takeaways
LockSimple

Jul 20, 2026

•

3 min read

The Latino Vote in 2026: Five Takeaways

A new poll sheds light on the battle for the Latino vote

Dan Pfeiffer
Dan Pfeiffer

Strategy Memos

+1

The Youth Vote: Good News, Bad News, and What to Do About It
LockSimple

Jul 13, 2026

•

5 min read

The Youth Vote: Good News, Bad News, and What to Do About It

Young voters still hate Trump. What they don't have anymore is faith that voting changes anything.

Dan Pfeiffer
Dan Pfeiffer

Strategy Memos

Why Dems Should Go Big on Health Care
LockSimple

Jul 7, 2026

•

5 min read

Why Dems Should Go Big on Health Care

An issue that is resonant, relevant, and plays to our strenghts

Dan Pfeiffer
Dan Pfeiffer

Strategy Memos

How to Survive the Democratic Revolt
LockSimple

Jun 29, 2026

•

5 min read

How to Survive the Democratic Revolt

Authenticity, the establishment, the economy, and Israel: a field guide to the new dynamics.

Dan Pfeiffer
Dan Pfeiffer

Polling Analysis

A New Study Offers a Map to the Voters Who Decide Elections
LockSimple

Jun 25, 2026

•

5 min read

A New Study Offers a Map to the Voters Who Decide Elections

The Pew Political Typology report is an invaluable resource.

Dan Pfeiffer
Dan Pfeiffer

Strategy Memos

A Guide to Winning the Battle for Attention
LockSimple

Jun 22, 2026

•

6 min read

A Guide to Winning the Battle for Attention

The old communications playbook is dead. Five rules for the media environment that replaced it.

Dan Pfeiffer
Dan Pfeiffer

Message Guidance

Four Communications Lessons from Barack Obama
LockSimple

Jun 18, 2026

•

5 min read

Four Communications Lessons from Barack Obama

Obama is a generationally talented communicator, but there is much for every Democrat to learn from his approach to messaging.

Dan Pfeiffer
Dan Pfeiffer

Strategy Memos

+1

The Data Center Opportunity Democrats Are Missing
LockSimple

Jun 15, 2026

•

5 min read

The Data Center Opportunity Democrats Are Missing

A messaging framework for the rare issue that crosses party lines and lifts every Democrat on the ballot.

Dan Pfeiffer
Dan Pfeiffer

Strategy Memos

Trusted Messengers: The Strategic Shift Democrats Have to Make in 2026
LockSimple

Jun 8, 2026

•

12 min read

Trusted Messengers: The Strategic Shift Democrats Have to Make in 2026

How to make your field and communications strategies more effective.

Dan Pfeiffer
Dan Pfeiffer

Polling Analysis

What Black and Latino Voters Are Actually Telling Us
LockSimple

Jun 4, 2026

•

3 min read

What Black and Latino Voters Are Actually Telling Us

Some recent public opinion research of note

Dan Pfeiffer
Dan Pfeiffer
How to Talk About Immigration
LockSimple

Jun 1, 2026

•

5 min read

How to Talk About Immigration

What the NYT poll actually means and the five policies that follow from it

Dan Pfeiffer
Dan Pfeiffer
Democrats Aren't Who You Think They Are
LockSimple

May 26, 2026

•

4 min read

Democrats Aren't Who You Think They Are

The NYT poll reveals some interesting truths about our voters.

Dan Pfeiffer
Dan Pfeiffer

Message Guidance

Running Against Corruption: A Field Guide
LockSimple

May 20, 2026

•

5 min read

Running Against Corruption: A Field Guide

A practical guide to making corruption work for you in 2026 — and the mistakes that waste the opening.Here

Dan Pfeiffer
Dan Pfeiffer

Strategy Memos

+1

How Democrats Should Talk About Gas Prices
LockSimple

May 18, 2026

•

5 min read

How Democrats Should Talk About Gas Prices

It may be the single best issue our side has this cycle. Most candidates will still get it wrong.

Dan Pfeiffer
Dan Pfeiffer
How to Beat the GOP's Midterm Playbook
LockSimple

May 11, 2026

•

6 min read

How to Beat the GOP's Midterm Playbook

The GOP plans to use its massive financial advantage in this election to nuke the Democrats

Dan Pfeiffer
Dan Pfeiffer

Strategy Memos

+1

The GOP Advantage on the Economy is Gone
LockSimple

May 6, 2026

•

4 min read

The GOP Advantage on the Economy is Gone

Here's what it means and what you should do.

Dan Pfeiffer
Dan Pfeiffer

Strategy Memos

Strategy Memo #2: Understanding the Attention Economy
LockSimple

May 4, 2026

•

4 min read

Strategy Memo #2: Understanding the Attention Economy

The data on where swing voters get their information will change how you communicate

Dan Pfeiffer
Dan Pfeiffer
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