Use this tag for messaging advice.
Message Guidance
Aug 26, 2026
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3 min read
Trump keeps handing Democrats an unpopular, self-inflicted issue. Here's how to make the most of it.
Strategy Memos
+1
Aug 17, 2026
4 min read
Voters are handing us the biggest issue in politics on a silver platter. Here's how to talk about it
Jul 29, 2026
Republicans chose billionaires over working families. Here's how to make them pay for it.
Jun 18, 2026
5 min read
Obama is a generationally talented communicator, but there is much for every Democrat to learn from his approach to messaging.
Jun 15, 2026
A messaging framework for the rare issue that crosses party lines and lifts every Democrat on the ballot.
May 20, 2026
A practical guide to making corruption work for you in 2026 — and the mistakes that waste the opening.Here
May 18, 2026
It may be the single best issue our side has this cycle. Most candidates will still get it wrong.
